One of the most iconic brands in the world asked Fantasy to help design a new smartphone. In today’s ever accelerating world more than ever we were tasked to create experience that made moments matter.
Polaroid
Role Design Director
Time 2021 - Present
The Inspiration
The Inspiration
The Inspiration
What inspired us most is the camera itself. The long-lasting design of retro models.
What inspired us most is the camera itself. The long-lasting design of retro models.
And successive design of modern models.
And successive design of modern models.
To new frontiers for the brand.
To new frontiers for the brand.
The Explorations
The Explorations
The Explorations
The Iconography
The Iconography
The Iconography
The Pivot
The Pivot
The Pivot
Polaroid wanted to take the existing designs and direction and turn it into three foundational apps of the phone. Memories TV, Create & Send a Polaroid – in less than 4 weeks!
Polaroid wanted to take the existing designs and direction and turn it into three foundational apps of the phone. Memories TV, Create & Send a Polaroid – in less than 4 weeks!
